


Maestro Dobel Tequila

The "Rewritten" campaign highlights the revolutionary technique developed by Maestro Dobel to create the world's first clear, multi-aged tequila, featuring rule-breaking musician and entreprenuer Perry Farrell. The brand look & feel was overhauled across marketing collateral and digital platforms to create a rebellious new mystique. See the website live.


—Branding

—Website
—Print Collateral
—Art Direction

Agency: KraftWorks
CD: Neil Kraft
Senior AD: Karen Lee



Website: About


Website: Social Media Hub

Marketing Collateral & Sell Kit